Watch back our latest webinar instalment where we sat down with Luisa LaFornara, Arts and Events Manager for Diversitat to talk about the evaluation strategy developed for Pako Festa 2019.
This webinar looked at how the multicultural festival was able to intelligently align its evaluation strategy with its strategic goals. In doing so, the session demonstrated how organisations could gather data that not only examines the success of a single event but how to understand and communicate holistic value.
The webinar covered:
- How Diversitat aligned their strategy and goals for Pako Festa with their evaluation plan to generate the most relevant and useful data.
- How small-medium organisations can use data for internal reflection and to grow funding and sponsorship support.
- How data can be used to tell a better value story for cultural businesses, events and programs.
This webinar was designed for all arts workers and organisations who were looking to get the most out of their evaluation strategy.
If you were unable to make the webinar, you are still able to register to watch it back here.